Everything is Different – Urbanears Launches Plattan 2
Today Urbanears releases a new version of Plattan, their best-selling on-ear headphone. Plattan 2 features an improved frequency response and clearer definition, extra isolating ear cushions, and a 3D Hinge for a more customized fit. And Plattan lovers will still recognize all those iconic details that make Plattan, Plattan—like the fabric cord, built-in mic/remote, and ZoundPlug for instant music sharing.
“Plattan has been upgraded some 50 times since 2009, yet none of those upgrades were big enough to name it Plattan 2—until now,” said Oscar Axhede, co-founder and creative director of Urbanears. “Plattan 2 embodies everything we’ve learned over the years, while staying true to the classic traits that make Plattan a favorite, and a mainstay in our collection.”
Plattan has become one of Urbanears’ most popular headphone models, with 3 million sold since its launch in 2009. Plattan 2 is now available for purchase online at urbanears.com, and at select retailers worldwide.