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Making electronics fashionable
and fashion electronic

Get a quick introduction to
Zound Industries

Business model

This is Zound

Based out of Stockholm, Sweden, Zound Industries designs, develops and markets headphones and speakers. With a genuine passion for new technologies and user centric innovation we aim to create products that define our time. The house of Zound includes a portfolio of distinctive brands, Urbanears, Marshall and adidas, a new partnership with the first products launching in 2019.

  • House brand
  • Licensed brand

Urbanears has built its success upon a few simple ingredients, great design, innovative features and lots and lots of color. These building blocks are what has helped catapult Urbanears into 90 countries (and growing) worldwide, and changed the perception of how people think of headphones.

50 years of rock ‘n’ roll history has been poured into every detail of the Marshall line of products. From headphones to speakers, the Marshall legacy lives on for those who wish to bring the big stage presence home with them.

This is

Our world

  • Markets


Everything's Inside

What we do, we mostly do ourselves. Zound Industries’ office contains brilliant people capable of building brands that reach as high as the tallest skyscrapers. We create our own strategy, products, packaging, marketing and engineering. From A to Ö, we do it all.

Official brag slide

Prize shelf

Webby Awards Honorable Mention: Marshall Headphones, Molami 2012
iF Product Design Award Urbanears Plattan 2011
Stora Exportpriset Nomination – Zound Industries 2012
Webby Awards Best Website, Consumer Electronics 2012
ELLE Gala (Sweden) Year’s Eyecatcher – Zound Industries 2012
Stora Designpriset Finalist 2011

Zound Industries

An introduction to Zound

If you have a moment to spare, this is a short introduction of ourselves, enjoy!

Get to know our brands!

Recent Activities in the Zound Industries World

Zound Industries appoints Gustaf Rosell as new Innovation Director

Urbanears to launch new versatile and portable speaker, Rålis.

Urbanears launches their first over-ear headphone, Pampas.

Positive start to 2019 for Zound Industries – sales up by 21 percent during first quarter

Zound Industries strengthens management team with new Chief Supply Chain Officer

The principal owners and the Board of Directors of Zound Industries International AB extends the acceptance period for application to sell shares

Zound Industries CEO, Pernilla Ekman, named one of Swedens top influential women

Zound Industries to evaluate strategic alternatives for future ownership change

Urbanears launches limited edition headphones with Tove Lo

Zound rounds off 2018 with another quarter of growth

Zound rounds off a successful 2018 with a strong fourth quarter.

Monika Elling joins Zound Industries’ Board of Directors

Urbanears joins forces with Yazbukey for Listen to yourself

Iconic Urbanears products get a makeover from jewelry and accessories designer Yazbukey.

Marshall and Zound Industries sign new long-term agreement

Zound Industries retains global license for Marshall headphones and speakers for a further 15 years.

Urbanears launches Listen to yourself in China

Urbanears teams up with Zhuzi to launch its Listen to yourself campaign in China.

Zound Industries reports strong growth in Q3

Zound continues its scale up journey with Q3 results showing a increase in net sales of 44 percent compared to the same period last year.

Marshall strengthens product line

Marshall unveils several new speakers and headphones in time for the fourth quarter, traditionally the busiest period of the year in terms of sales.

Urbanears launches Pink Collection with Arvida Byström

In the latest installment of Listen to yourself, Urbanears teams up with artist and model Arvida Byström to launch the Pink Collection

Urbanears launch collaboration with Tove Lo

Tove Lo joins forces with Urbanears on “Listen to yourself”, an initiative to let loose your inner voice.

Marshall reinvents Blumlein stereo sound & unveils first smart speakers

New Killburn II updates the listening experience with multi-directional sound.

Come to Gather

Join us and other change makers, innovators, visionaries and general good guys at Gather Festival Stockholm from 13 – 15 September.

Major III is the next chapter in the revolutionary history of Marshall

Introducing Major III, the latest incarnation of Marshall’s most popular headphone.

Record turnover for Zound Industries, with continued global expansion

Zound Industries remains steadfast on its growth journey. 2017 proved to be yet another record year for the company, with annual turnover hitting SEK 1.4 billion (€136 million). Increased sales were impacted by the company’s expansion on both new and established markets.

Urbanears launches Jakan – magnetic earbuds blending minimal design with convenient hidden features

Urbanears launches Jakan, offering users a free and easy listening experience in a minimalistic design.

Urbanears expands speaker line with small, yet powerful, Lotsen speaker

Lotsen is a compact wi-fi speaker with big capabilities. It easily fills small to mid-sized rooms with wellbalanced sound and a pleasing bass kick. Lotsen is conveniently sized for compact places like side tables, shelves and countertops.

Tune Out with Mid A.N.C. – The All-New Active Noise Cancelling Headphone from Marshall

Mid A.N.C. is the first active noise cancelling headphone introduced by Marshall. In addition to its noise cancelling feature it also comes equipped with Bluetooth aptX technology.

Zound Industries and adidas announce license agreement

Zound Industries and adidas have entered into a licensing agreement for audio products.

Introducing Plattan 2 Bluetooth

Plattan 2 Bluetooth combines the iconic Plattan design with 30+ hours of wireless playtime for Urbanears’ most liberating listening experience yet.

Urbanears Hideout at ADE

For the third year in a row, the Urbanears Hideout provided the ultimate retreat at the Amsterdam Dance Event.

Come Together with the Marshall Wireless Multi-Room System

Introducing the Marshall Wireless Multi-Room System, the first Wi-Fi speaker range from Marshall, an unparalleled listening experience for the home.

Introducing Stadion, the performance-ready Bluetooth headset

The latest addition to the Urbanears Active collection, Stadion is a performance-ready Bluetooth headset that adapts to everything – from the unique shape of your head to your most intense workouts.

Urbanears awarded two Red Dot distinctions for high quality design

The Urbanears Connected Speakers and the Urbanears Active Stadion both awarded the distinction “Red Dot” for high quality design.

Zound Industries opens its first office in Paris

Zound Industries already has offices in New York and Shenzhen besides the headquarter in Stockholm. The latest addition is the Paris office which will strengthen the support to their partners in the southern Europe region. The opening of the Paris office marks another step in the Zound Industries growth plan.

Urbanears – Connected Speakers

Urbanears enters the Wi-Fi speaker market with the new line of Connected Speakers.

Marshall launches Monitor Bluetooth

Monitor Bluetooth® combines hi-fi prowess and Bluetooth aptX® technology to give 30+ hours of exceptional audio quality on a single charge.

Zound Industries breaks through the billion barrier – new record year

Zound Industries continues to experience rapid growth, with 2016 being yet another record year for the company reporting an annual turnover of over 1 billion SEK (€105 million).

Marshall x Spotify

For the launch of Mid Bluetooth, Marshall Headphones teamed up with Spotify to calculate just how Rock ’N’ Roll you really are.

Everything is Different – Urbanears Launches Plattan 2

Plattan 2 is the grown-up version of an Urbanears classic, upgraded to deliver a next-level experience in sound and ergonomics. While staying true to the legacy of a headphone that has sold in the millions.

Marshall Out of Home Takeover in Berlin

For the launch of Mid Bluetooth, Marshall Headphones created one-of-a-kind artist painted wall murals.

Marshall Launches Mid Bluetooth Headphone

Marshall launches Mid Bluetooth. An all-new headphone model with superior sound and 30+ hours of wireless playtime. 

Marshall x Soho House Acton

The limited edition Acton speaker is an exclusive collaboration between Soho House and Marshall.

Viva Las Vegas – We’re going to CES!

Zound at CES

CES is the world’s gathering place for all who thrive on the business of consumer technologies. The show runs from January 6–9, 2016. As an innovator in technology, Zound Industries will showcase new products and innovations from all four brands; Urbanears, Marshall Headphones, Coloud and Molami.

Zound Industries wins award for “Business model of the year”

Business Model Awards

Zound Industries has received the Business Model Awards for “Swedish Business model of the year 2015”. The award recognizes Swedish companies who have successfully implemented a new business model that has been established during the passed year, consolidated with a successful execution and shown market viability on one or more business dimensions.

Marshall London rewarded with GIGA AWARD for ‘Best Designed Product’ at IFA 2015


Bam! Marshall London has only been out to the public a couple of months but has already won prices for its design. This time as ‘Best designed product” at IFA 2015 by German magazine

“Marshall London rewarded for Best designed product at IFA “Marshall London smartphone breaks out of the famous glass-plastic-metal mold. The somewhat extravagant design might not speak to everyone, but it provides a welcome change from the  smartphone monotony these days. A special feature with a nostalgic effect: The mechanical volume wheel and the two headphone output for a shared musical moment.”

Marshall London featured in Wired UK

Wired log

Marshall London was featured in Wired UK that dropped by our booth at IFA to test the phone.

Read the full article here:

Marshall London is Best of IFA 2015

Best of IFA

Not only is the Marshall London probably the loudest phone on the market, it has also been honored with the “Best of IFA 2015” – award on the first day of the fair. IFA is in full action in Berlin and is listed as the worlds biggest fair with thousands of exhibitors, which means that the award was received in some tough competition.

Want to see the Marshall London in full action? Visit us in Hall 1.2 at IFA in Berlin.